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Churn Report

Churn Report

This report shows details such as subscribers active at the beginning of a period, subscribers active at the end of a period, and active and passive churn for a given weekly or monthly period for all active billing plans. For every Billing Plan and Primary Product combination with at least one active subscription within the reporting period, the report provides a snapshot of how many subscribers were active at the start of the period, how many were active at the end of the period, and a break-down of the churn sources. This report presents progress for calendar months under way while also presenting net churn or growth for completed months.

Create Churn Report Schedule

To run the report, go to Reports > Run Report, and click the report name. Enter From and To dates and, if you want to be notified when the report is ready, enter an email address. Click Submit.

To schedule the report, go to Reports > Create Report Schedule and click the report name. Select weekly/monthly and enter a Begin the first report period date. Enter an email address if you want to be notified when the report is ready, and click Submit.

Churn Report

 

The following table describes the fields of the Churn report.

Field

Description

Billing Plan

Billing Plan associated with the subscription.

Primary Product Period

Primary Product associated with the subscription, and the Period to which this data applies.

Starting Subscribers

Number of subscribers at the beginning of the period for the Billing Plan and Primary Product combination

Ending Subscribers

Number of subscribers at the end of the period of the Billing Plan and Primary Product combination.

Active Churn

Number of subscriptions canceled by customers.

Passive Churn

Number of subscriptions canceled due to inability to charge.

Expired Subscribers

Number of subscribers whose subscriptions have expired.

 

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